מדיניות פרטיות

This Privacy Policy describes how mariandleoni.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Contact

After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at mariandleoni@gmail.com or by mail using the details provided below:

Mari & Leoni, Issachar Street, Netanya, Israel

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information.” See the list below for more information about what Personal Information we collect and why.

Device Information

  • Purpose of collection: To load the Site accurately for you and to perform analytics on Site usage to optimize our Site.

  • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels, as well as tools from Google Analytics and Facebook.

  • Disclosure for a business purpose: Shared with Shopify, Google Analytics, and Facebook for advertising and analytics purposes.

  • Personal Information collected: Version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.

Order Information

  • Purpose of collection: To provide products or services to you to fulfill our contract, process your payment information, arrange for shipping, provide invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and, when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

  • Source of collection: Collected from you.

  • Disclosure for a business purpose: Shared with Shopify, Klaviyo for email marketing, and Facebook/Google for advertising and retargeting.

  • Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers, PayPal details), email address, and phone number.

Customer Support Information

  • Purpose of collection: To provide customer support.

  • Source of collection: Collected from you.

  • Disclosure for a business purpose: Shared with Klaviyo if applicable for follow-up communication or feedback collection.

  • Personal Information collected: Customer queries, complaints, and any related correspondence.

Minors

The Site is not intended for individuals under the age of 16. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy.

  • We use Klaviyo to manage our email marketing campaigns. You can learn more about how Klaviyo uses your Personal Information here: Klaviyo Privacy Policy.

  • We use Google Analytics to understand how our customers use the Site. You can read more about how Google uses your Personal Information here: Google Privacy Policy.

  • We use Facebook tools to provide targeted advertising. Learn more at Facebook Privacy Policy.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Google Analytics to analyze customer behavior. Opt out here: Google Analytics Opt-out.

  • We use Klaviyo to send personalized email marketing campaigns based on your purchase history and interactions.

  • We use Facebook tools for retargeting and advertising based on your interactions with the Site. Opt out here: Facebook Ad Preferences.

For more information about how targeted advertising works, visit the Network Advertising Initiative’s (“NAI”) educational page: NAI.

To opt out of targeted advertising:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal: DAA Opt-out.

Using Personal Information

We use your Personal Information to provide our services to you, which includes offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use the following cookies to optimize your experience on our Site and to provide our services:

Cookies Necessary for the Functioning of the Store

Name Function Duration
_ab Used in connection with access to admin. 2y
_secure_session_id Used in connection with navigation. 24h
_shopify_country Used in connection with checkout. Session
_shopify_m Used for managing customer privacy. 1y
_fbp Facebook tracking cookie. 90d
_ga Google Analytics tracking cookie. 2y

For more details about cookies and managing your preferences, visit All About Cookies.

Lawful Basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

  • Your consent;

  • The performance of the contract between you and the Site;

  • Compliance with our legal obligations;

  • For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your Rights’ section below.

Changes

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Complaints

If you would like to make a complaint, please contact us by e-mail or mail using the details provided under “Contact” above.

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with Israel’s Privacy Protection Authority: Privacy Protection Authority.